About

I lead organizations to focus, align, and ship what customers actually adopt.

Nearly two decades in complex products and solutions taught me how to turn ambiguity into clear decisions and measurable outcomes.

I create clarity before consensus and ensure ownership beats agreement when speed and accountability matter.

Impact

Dynatrace logo

DYNATRACE

Contributed to $380M+ ARR expansion by strengthening product experience and execution across a broad portfolio, and scaling a global multidisciplinary organization to deliver at pace.

Autodesk logo

AUTODESK

Simplified discovery, installation, and licensing workflows across SaaS & Desktop products used by millions of engineering and architecture professionals, increasing completion rates and reducing friction in key journeys.

Vodafone logo

VODAFONE

Increased digital engagement and e-commerce sales conversion across online journeys serving ~20M unique monthly visitors, while boosting self-service adoption.

Domotz logo

DOMOTZ

Shortened time-to-value and reduced ongoing support load by raising product maturity, bringing structure and focus to the organization, and introducing scalable onboarding and access-control systems (Templates, RBAC).

Experience

For the past decade, I’ve led global product and experience organizations in high‑stakes Tech and SaaS environments.
I hire and scale teams, develop emerging leaders, and build operating systems that improve decision‑making and delivery performance. I keep functions and disciplines aligned on outcomes the business and customer can see.

I’ve lived and worked across Europe, North America, and Asia, embedded locally in each place — i.e., California, Singapore, Switzerland, Austria, Germany, Sweden, and Italy. That firsthand exposure to different cultures and incentives taught me how to build trust quickly, reduce friction between functions, and drive alignment without slowing execution.

Earlier in my career, I worked hands‑on in software product management and user experience roles after starting in industrial design. I researched, shaped, and shipped products used by millions worldwide. From that time in the trenches I learnt how to simplify complexity, design for real behavior, and deliver solutions that perform in the market.

Francesco's World Map

Voices from people I have partnered with and led

Matt Profile Pic

Matthew Young


Vice President, Product

“Francesco made a transformative impact on our approach to product development.

He combines strategic vision with operational excellence, and is always looking for ways to raise the bar.”

Neha Profile Pic

Neha Sharma


Vice President, Marketing

“Francesco is one of those rare leaders who doesn’t just focus on how things look or function—he starts with why they matter.

He elevates the people and teams around him and helps them deliver their best work, leading with intention and bringing clarity to complexity.”

Jenna Profile Pic

Jenna Law


Principal, Product Experience

“Francesco brought strategic clarity where it was missing, translating high-level business objectives into meaningful product metrics.

He created an environment that was both challenging and supportive, always providing thoughtful guidance.”

Marc Profile Pic

Marc Stauffer


Principal, Product Experience

“Francesco consistently connects craft-level decisions to the bigger organizational picture and long-term product experience.

His calm and clear communication in difficult situations is something I highly valued when working with him at Dynatrace.”

More voices

Certifications ~ Membership ~ Education

CERTIFICATIONS & MEMBERSHIPS

Certification, AI Product Strategy for Leaders
Product Faculty
— Cert. #70addb5d94cc4e86bacd3ac681adb930

Certification, AGILE Associate
IPMA® International Project Management Association
— Cert. # IPMA-D-2023-22303

Certification, AGILE ScrumMaster
Scrum Alliance, Inc.
— Lic. # 000256080

Business Mentor & Advisor
ADPList.org

Global Member
DLF Design Leadership Forum

PROFESSIONAL COURSES

Product Management Fundamentals
McKinsey & Company
— Online course

AI, Artificial Intelligence
University of Helsinki & Reaktor
— Online course

Entrepreneurship
Mind the Bridge Foundation
— San Francisco, California

Human-Computer Interaction
Stanford University
— Online course

Conversation Design Fundamentals
Google Cloud
— Online course

ACADEMIC EDUCATION

Master of Science, Design
Politecnico di Milano
Milan, Italy
— First Class (110/110)

International Erasmus Exchange
Lund University — LTH, IKDC
Lund, Sweden

Bachelor of Science, Design
Politecnico di Milano
Milan, Italy
— First-class Honours (110/110)